Medical Affairs relates to the medical and scientific information about medical products.

The main focus of medical affairs is the seamless communication with healthcare professionals, regulatory agencies, and other stakeholders.

Medical Science Liaison is the creation of relationship with key opinions leaders (KOL) in the medical community.

MSL is a two-way street as it is as much about providing KOL with precise medical and scientific information, as it is about collection KOLs’ feedback and views to improve a product or service.

Medical copywriting is the creation of accurate medical content for either promotional or non-promotional purposes.

Medical copywriting is about flexibility as the content should be tailored to the audience, from experts to the general public. It is also essential to ensure the compliance of the materials with the applicable Codes of Practice.

My area of expertise is in Sleep Medicine and MedTech.

MedTech is all about the use of technology to improve healthcare outcomes.

Sleep Medicine is a fascinating fields that is still quite young. In recent years, the importance of sleep has been increasingly recognised. It a field packed with challenges and opportunities.